Air Jordan Tatum 1 “Pure Money”
Exactly five months ago, Jayson Tatum, the rising star of the Boston Celtics, joined forces with Jordan Brand to reveal their first collaborative signature shoe, the Jordan Tatum 1. Since its unveiling, Tatum has introduced a diverse range of colorways inspired by his personality and favorite moments. Now, in preparation for the 2023-24 NBA season, a new pair has emerged — the all-white “Pure Money” edition. This classic and versatile design, previously seen on the Air Jordan 4 in 2006, perfectly complements any team’s home uniform.
The shoe features clean white synthetic layers with silver accents. The linework surrounding the midsole has a shiny finish, which matches the lateral heel’s Jumpman logo, the heel tab, and the tongue’s “JT” logo. As is customary, the design incorporates personal touches representing Jayson Tatum, such as his jersey number “0” embroidered at the heel and a tribute to his son Deuce on the opposite side of the tongue.
As of now, Jordan Brand has not released any information about the launch date of the Jordan Tatum 1 “Pure Money.” However, it is expected to hit the shelves in the upcoming months through Nike and select retailers, priced at $120 USD. Fans are eagerly anticipating its release.